Average Diagonal Rises While Unit Volume Stays Flat
The number of televisions sold each year has barely moved in a decade, because replacement cycles run seven to ten years and household counts grow slowly. What has moved is size: average shipped diagonal now sits around 58 inches and keeps climbing a little every year. That matters commercially because a panel is priced by glass area, so a larger screen consumes more of a fab's output and generates more revenue without anybody selling an additional set. Growth in this market is almost entirely an area story rather than a unit one.
Market Impact: India compounds at 8.4% annually








