Targeted Ablation Displaces Injections on Patient Selection
Basivertebral nerve ablation treats vertebrogenic pain identified by a specific endplate imaging finding, and radiofrequency ablation of medial branch nerves follows a diagnostic block that confirms the target before treatment. Both can name their responder, which epidural and facet injections largely cannot when imaging matches the symptomatic level in only around 31% of cases. The category compounds at 11.55% against a market at 7.7%, and the advantage is diagnostic discipline rather than any technological superiority. Payers refuse roughly 24% of interventional requests on first submission, and diagnostic discipline is what clears that hurdle.
Market Impact: Repeat treatment reaching 37% share








