Fish oil scarcity accelerated algal substitution more than argument
The Peruvian anchoveta fishery supplies a large share of global fish oil and its season cancellation in 2023 pushed prices to roughly 3.2 times their preceding five year average, where they have stayed considerably higher than historical norms since. Formulators who had rejected algal omega-3 on cost for a decade qualified it within months, because a supply that is unavailable at any price is worse than one that is merely expensive. That substitution is proving sticky, since requalifying back means repeating stability and sensory work nobody wants to fund twice. Scarcity did what sustainability marketing had failed to do entirely.
Market Impact: Commands a 1.8 times price premium








