Clean-Label Sweetener and Colour Demand Lifts Spray-Dried Molasses Powders
Food and beverage brands seek natural colour, flavour, and unrefined sweetness, and instant molasses powders dissolve easily, add caramel and mineral notes, and carry a simple label. Spray-Dried and Instant Molasses Powders grow about 7.7% a year, and gross margins run 26% to 40% against 10% to 18% for feed granules. The trend needs anti-caking performance and consistent colour, and it rewards producers with food-grade lines and spray-drying capacity. Small buyers feel every input swing. Technical reach compounds over time. Audits repeat every year. Buyers review suppliers every season. Supply contracts decide renewal.
Market Impact: feed output exceeds 1.2 billion tonnes








