Zero-Sugar Beverage Growth Drives Fibre-Fortified Drink Formulation
Korean beverage makers launch zero-sugar and reduced-sugar drinks in cola, tea, sports, and soju categories, and add digestion-resistant maltodextrin for body, mouthfeel, and fibre and blood glucose messages. Fibre-Fortified Beverages and Functional Drinks grow about 11.5% a year, and gross margins run 28% to 42% against 12% to 20% for standard maltodextrin. The trend needs clear dissolution and taste neutrality, and it rewards suppliers with beverage laboratories. Margins follow sourcing discipline. Batch records protect future sales. Cost control separates leaders from followers. Clear specifications build buyer trust. Small buyers feel every input swing.
Market Impact: diabetes affects 1 in 7 adults








