Carob Powder Gains Ground as Partial Cocoa Replacement in Bakery
Cocoa prices rose sharply in 2023 and 2024, and bakers and confectioners began testing carob powder as a partial replacement, since it is naturally sweet, caffeine-free, and dark. Blends of 20% to 30% carob keep color and taste acceptable in cakes, spreads, and biscuits, and they cut cost per tonne of finished mix. Suppliers provide roasted and deodorized powder with tuned particle size, and technical teams support recipe trials. Retailers use the natural, caffeine-free story on pack, and private label brands are adding carob variants, though acceptance depends on masking a distinct flavor and keeping texture close to cocoa.
Market Impact: cocoa topped $10,000 per tonne








