Social Media Drives Under-Eye Treatment Demand
Short-form video content showcasing visible under-eye dark circle improvement is driving a wave of younger consumers into medical spas specifically requesting carboxy therapy by name, a level of unprompted consumer awareness the procedure lacked just a few years ago. Sinclair Pharma and InMode have both expanded marketing support materials for clinics specifically targeting this younger demographic. At least several dozen major medical spa chains have added dedicated under-eye carboxy therapy packages since 2023, and clinic operators report this specific application now drives a meaningfully larger share of new patient inquiries than any other carboxy therapy indication.
Market Impact: Grows non-surgical volume 15%+ annually








