Formulators Push for Documented DHA Purity Standards
Supplement brands replacing generic fish-oil programs under mounting plant-based sourcing pressure are increasingly specifying producers with documented DHA-purity certification standing over fish-oil equivalents in vendor selection decisions across most major sustainability-focused programs. DSM-Firmenich and Corbion have both expanded certified purity-testing capacity over the past two years to serve this growing procurement demand. At least a dozen major brands have qualified new certified DHA-purity partnerships since 2023, and producers report this shift is meaningfully expanding addressable procurement demand across multiple program categories, with several additional brands evaluating comparable programs soon internationally.
Market Impact: Sustains 5%+ deployment-linked growth yearly








