Vegan and Flexitarian Supplement Brands Seek Plant-Based Omega-3
Vegan and flexitarian supplement brands look for plant-based omega-3 alternatives to fish oil, and ahiflower's stearidonic acid converts to EPA at a higher rate than the alpha-linolenic acid in flax and chia. Dietary Supplements and Nutraceuticals grow about 12.0% a year, and gross margins run 34% to 50%. The trend needs credible clinical evidence, stable supply and clean-label positioning, and it rewards brands with research capability, while algal oil supplies direct EPA and DHA, and price premiums of 3 to 5 times over flax limit mainstream adoption. Brands with clinical evidence gain the most.
Market Impact: SDA converts at 10-15% to EPA








